• Bundling Strategies

  Bundling strategies: What is it, and what is it for? What bundle is needed for? What is the best way to use it? Just for up-sell? Not only? We would like to share the best cases of how it is possible to do this. There are lots of ways to pair products into bundles. We have been watching how our customers choose the products for bundle sets for more than a year. We have collected the best-known practices to inspire new users to create their own unique bundles. "Try-me" bundles. Promotions:Featured

• Ctrl + Incylence

  "Try me" strategy for bundle creation What bundle is needed for? What is the best way to use it? Just for up-sell? Not only? We share with you the best cases of how it is possible to do. Bundling is a marketing strategy where companies sell several products or services together as a single combined unit. It is a powerful instrument, The question is how exactly to create and manage bundles that are going to increase average order value. There are lots of ways how to pair products intFew readers

• Reduced Shipping and Special Handling Costs bundle strategy by Grace Management Group

  Grace Management Group: A 40+ years history of the family-owned company. From a greenhouse business to a fragrance company, with four big brands, a fully in-house production cycle, and dedicated charity give-backs. Bridgewater Candles Greanleaf Gifts Votivo Fresh Scents Bucky Rogers, a Direct to Consumer Project Manager at Grace Management Group, sharedFew readers

• Reduced Shipping Costs strategy by Foilme

  Carriers raise their shipping rates every year. Demand in the eCommerce sector leaves a shortage of everything from truck drivers to warehouse space. You can reduce shipping costs through bundling, but including all the items in a single package. Rather than purchasing individual items, shoppers buy products together as a bundle. This means items are sent in bulk and in the same packaging will consequently lower both your shipping and fulfillment costs. Kellie Bone, Administration anFew readers

• Inventory reduction strategy to prevent a mess in the product list by Subbie Supply

  One of the worst confusions of any online seller, excess and slow-moving stock can prove to be a huge headache. Not only does this mean valuable space in your warehouse is unavailable, but it can mess up your cash flow. Attempting to sell it can divert your attention away from other vital areas of the business. Bundling is one of the best strategies for inventory reduction and fixing this problem. Try to find products that complement each other well, or products that are similar to each othFew readers

• We Increased Our AOV by 17% with MBC Bundles App - Stan, Magnus Watch Brand founder

  MBC Bundles App increased our AOV by 17% - Stan, Magnus Watch Brand founder Magnus Luxury Watches is a company from the Netherlands. We talked with Stan, a founder of the brand, to get to know more about their business, customers, and needs. Magnus Is Not Just a Watch! Short brand story Hi, we are Magnus Brand - a watch company that is making every effort to provide our customers with high-quality watches inspired by luxury brands and carFew readers

• When I tried the MBC Bundles App it felt like “Wow!” - Upselling, a story by Shen Yun Shop

  Shen Yun Shop: Unique Gifts with Chinese Soul. Carrying the Tradition Weichu Shen, an IT Manager, shares the background and the story of the gift shop store inspired by the Shen Yun Performing Art Short brand story The Shen Yun Shop is an independent outgrowth of Shen Yun Performing Arts, which is a nonprofit performing arts organization. The mission of the organization is to revive genuine classical Chinese dance and authentic claFew readers

• Buy-more-pay-less bundle/Upsell bundles by RED-HOT 100

  Brands use bundled sets to sell complementary products they want people to buy, using the leverage of the most popular products. Ideally, individual products could be bundled either as upsells or cross-sells. The goal of the upselling strategy is to encourage customers to upgrade their purchases. Samantha, Digital Marketing Manager at RED HOT 100, share with us their brand strategy to increase sales, especially during some hot holidays periods, like Christmas or Valentine's Day. REFew readers

• Сustomers' Suggestions and Inventory-based Strategies by Sonno

  Sonno has been successfully using the MBC Bundles app for more than three months now: it is one of the most highly customizable bundle apps we've tried sleepsonno.com Patrick James, a Head of Operations at Sonno Malaysia, shared with us their story, the results of using the MBC Bundles App, and the brand plans for the future. Short Brand story and future plans Sonno was founded in 2017. We started off with very few products, and after some rigoroFew readers

• Bundle Creation: Experience and Data Analytics Are Highly Important - A story by McSport

  McSport & MBC Bundles App. A short story of highly-successful collaboration: ‘I don't think there was anything I suggested that you have not implemented!’ mcsport.ie We talked with Leo, the e-Commerce Specialist at McSport - one of our biggest customers, about their company, business goals, bundling strategies, and the MBC Bundles App performance (spoiler: the AOV increased by 50!%). Enjoy reading! ;) About the Brand and Business Goals McSport is a family compFew readers

• Product Launch, Lower Performance Boosters, and Business-As-Usual Strategies by WIT Fitness

  WIT Fitness: Fantastic results of using MBC Bundles just a bit more than two months since installation wit-fitness.com us.wit-fitness.com We met with Louis Pastorino, an E-Commerce manager at WIT Fitness. He told us about their company and their values and shared great results of using an MBC Bundles app. A short introduction to the Brand WIT Fitness was founded in 2015 - it is an expert, global online multi-brand tFew readers

• Matching products and a bulk-buy discount - the best practices to reduce stock and increase the AOV

  VOXY Official: The MBC Bundles is a no-brainer for us - it is an obvious choice for your business in order of benefits voxyofficial.com Alex, the Co-Founder of VOXY Official, shared with us how a lockdown baby has grown into one of the UK's leading CrossFit brands for women: their experience, plans for the future, and great results of using the MBC Bundles App. A Brand Story We are a women's sportswear brand that started in April 2020, at the time of theFew readers

• Mix & Match Packs of undies have been a much better seller for us than sets of paired individual products! By Nala

  Nala: 10% of our sales include the bundles, that's a significant amount of our revenue! wearnala.com Nala is a new underwear brand from Australia that launched at the end of 2022. We met with Phil, a Nala co-founder, and he shared their story, vision, and plans for the future. Enjoy reading! ;) Brand Story and future plans My wife Chloe and I created Nala about 18 months ago and only launched it late last year. We felt that underwear had become boring in AFew readers

• How to boost sales without discounts - By RekMed

  RekMed: How to Increase Sales by 13% YoY Without Using Discounts While Bundling Products? rekmed.org We had a conversation with Lauren, Customer Service & Marketing Officer at RekMed, she shared the brand story and challenges they met along the way, how did they come up with idea of bundling and what results they've got. Enjoy reading! ;) Brand Story and futurFew readers

• Bundle Sales Increased by 140%! By Icarus Kite & Foil Center

  How Icarus Kite & Foil Center Increased Bundle Sales by 140% www.icarus.eu Today we are introducing Icarus Kite & Foil Center: Empowering Thrill-Seeking Water Enthusiasts for over 10 years! Icarus is a fast-growing store in Belgium (Europe) with a young and dynamic top team, committed to providing the best equipment for those seeking adventure onFew readers

• How Flo Dancewear used MBC Bundles to drive revenue?

  Julia Morris, a Creative Brand Manager at Flo Dancewear, shared with us their story, the results of using the MBC Bundles App, and the brand plans for the future. flodancewear.com.au Flo Dancewear is the creation of Felicia Palanca who fell in love with ballet at the age of 4. Inspired by her time as a senior artist with the Australian Ballet, Flo DanceFew readers